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what should I ask my client for next time?

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Hello, I hope this is the right forum to ask this question. I'm relatively new to formatting e-books and my client knows even less about it than I do. They sent me a PDF that is producing a lot of garble. (I have tried converting it to .epub in Calibre, also saving it as Word, text, rtf, html -- it always comes through garbled.)

I don't mind cleaning it up this time, but it doesn't seem practical as an ongoing thing. What should I ask for next time?

I know PDF is not ideal, but if it has to be a PDF, would it help if the fonts were embedded? Should I ask for a Word or InDesign file instead if possible? Any helpful suggestions for how I should complete the sentence "I'll do it this time, but next time, please ...." would be much appreciated. The simpler the better, since it has to make sense to two different groups of non-techie people. I have Office 2011 and Creative Suite 5, but they may be working entirely in Office.

Thanks!
Amanda

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